Students seem to enjoy the use of social media in class, facebook has been far more popular with them in comparison to twitter.
From a marketing teaching point of view facebook does allow more fun and enjoyment to them while learning, as they love to post some great ad’s as well as interesting quotes from famous marketing and management gurus, as well as relevant articles and websites.
I have found a good use of twitter in the way of making announcements to the class about, upcoming events as well as exam guidelines etc. to keep them updated and eager to find out what might be happening. In addition students also directly tweet me via @Imrankwantlen and that enables me to retweet any interesting items for the rest of the class to view on my profile page.
Class participation has become far more interesting and exciting for them then before, and can also be easily verifiable and quantifiable me while finalizing their grades.
Good Luck to all my students for the rest of the semester.
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